AB Tasty - Spryker

AB Tasty

The customer experience optimization company

AB Tasty is the fastest-growing provider of AI-powered experimentation & personalization, helping businesses drive more conversions and revenue on all their digital assets. We provide marketing and product teams with an easy-to-use optimization platform, allowing them turn website visitors into customers, subscribers or leads, while delivering outstanding user experiences. AB Tasty’s customer list includes Ashley Furniture, Kiehl’s, Sephora, USA Today, Saint Laurent Paris, as well as more than 850 global enterprises.


  • All-in-one solution: strong tool and many years of experience
  • Support and consulting by experienced conversion experts
  • Efficient and easy-to-use visual editor
  • Strong targeting and segmentation model
  • Extensive and intuitive reporting
  • Extensive and intuitive reporting
  • Company with a reliable infrastructure

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