Spryker: A Niche Player in the 2026 Gartner® Magic Quadrant™ for Digital Commerce

In a broad digital commerce market, Spryker focuses on depth for complex B2B operating models – especially for B2B manufacturers where commerce is not a simple storefront problem. Find out why Spryker has been included for the 7th year in a row.
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OUR TAKE

Niche is not just a recognition to us.
It is a strategy.

Spryker is focused on businesses where commerce is not a simple storefront problem.

For many B2B companies, digital commerce is not just about launching a web shop. It means digitizing aftermarket demand, enabling partner-led sales, supporting complex customer buying processes, and scaling across markets, brands and business models without rebuilding the platform. This is where Spryker creates the most value: helping companies with complex B2B operating models move fast, modernize in stages, and keep flexibility as the business evolves.

We feel our placement as a Niche Player reflects a company that has stayed close to that mission instead of drifting away from it.
THE SPRYKER ADVANTAGE

Why Companies Choose Spryker

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    Go live in stages, not all at once

    Move one market, portal or customer group at a time while your ERP and existing commerce platform keep running. This reduces migration risk: if something breaks, it affects one part of the business – not the entire operation.
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    Roll out new markets in months, not years

    Multi-store and multi-market setups are built in, along with out-of-the-box B2B capabilities. Each market can go live with its own prices, rules and business model while the rest of the migration continues.
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    Make every launch faster than the last

    Every new country, brand or channel builds on the customer accounts, prices and order processes already running on Spryker. Teams only build what is actually new, so each launch takes less work than the one before.
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    No hitting a ceiling and starting over

    Customizations make platforms hard to maintain and replacement inevitable. Spryker supports adding business models – whether spare parts, services, dealer marketplaces or new countries – without having to replace the platform.

    • See What Our Customers Say About Us

    Spryker empowers 100+ enterprises with the tools needed to unlock new revenue streams, optimize operations and stay ahead of the competition in a fast-moving digital commerce landscape. 
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    Jungheinrich’s Unlimited Digital B2B Growth Thanks to Centrally Managed Glocalization

    See how Jungheinrich partnered with Spryker to simplify a complex B2B buying journey, providing customers with a seamless, scalable spare parts shop.
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    STAUFF Delivers Customer-centricity with a Self-Service Portal

    STAUFF simplifies their online buying journey with a self-service portal, building a B2B online store with a B2C experience.
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    SWISS KRONO embodies customer-centricity with a scalable self-service portal

    SWISS KRONO has onboarded 300+ customers across three markets to their Customer Portal—a number that is consistently growing—with customers in one market ordering every 5 minutes on average.
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    PFERD Boosts Revenue, Efficiency, and Customer Experience with Spryker

    PFERD modernized its digital commerce with Spryker to drive revenue, streamline operations, and deliver a superior customer experience.
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    COLONS simplifies B2B procurement in the sanitary industry

    COLONS digitizes the online buying journey in sanitary and HVAC to deliver a streamlined experience for B2B customers, improving customer satisfaction.
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    Optibelt drives efficiency with a new global B2B commerce platform

    Learn how Optibelt uses Spryker to accelerate expansion across 14 markets internationally, enabling more efficient management of B2B workflows
    Further Analyst Recognition

    Further Analyst Recognition

    Explore more recognitions of Spryker by leading analyst firms worldwide. 
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    IDC® MarketScape: Worldwide Retail Marketplace Platforms Software Providers 2026 Vendor Assessment

    IDC has recognized Spryker as a Leader among all 20 vendors assessed.
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    Enterprise Paradigm B2B Combine: 2025 Digital Commerce Solutions for B2B

    Spryker received medals in all of the 12 categories and got awarded with 6 gold medals:
    ✓ Ability to Execute
    ✓ Vision & Strategy
    ✓ Customer Service & Support
    ✓ Sales & Channel Enablement
    ✓ Promotions Management
    ✓ Integrations, Operations & Infrastrucutre
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    The Forrester Wave™: B2B Commerce Solutions, Q2 2024

    Forrester has recognized Spryker as a Strong Performer out of all 14 vendors assessed.

    • FAQ

    See Spryker in the 2026 Gartner® Magic Quadrant™ for Digital Commerce

    Read the full Gartner report to see how vendors are positioned across Ability to Execute and Completeness of Vision.
    READ THE REPORT
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    Disclaimer

    Gartner, Magic Quadrant for Digital Commerce Platforms, Aditya Vasudevan, Penny Gillespie, et al., 9 October 2026 

    Gartner and Magic Quadrant are trademarks of Gartner, Inc. and/or its affiliates. 

    This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Spryker. 
    Gartner does not endorse any company, vendor, product or service depicted in its publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner publications consist of the opinions of Gartner’s business and technology insights organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this publication, including any warranties of merchantability or fitness for a particular purpose. 

    Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences with the vendors listed on the platform, should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.