WP Header Cover Most common pitfalls when beginning an e-commerce project WP Header Cover Most common pitfalls when beginning an e-commerce project

The Most Common Pitfalls at the Beginning of an E-commerce Project

Seven potential issues to consider before building your e-commerce store

As the saying goes: Failing to prepare is preparing to fail. This also applies to when you are creating your first e-commerce store. Avoid common pitfalls with Spryker's top seven tips.

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With increasing numbers of retailers and suppliers making the move to digital commerce, it’s more important than ever to ensure that your company’s e-commerce offering is as robust as possible. There is no point investing online if this will not offer value to your customers and increase your bottom line.

As ubiquitous as online shopping has become, creating an efficient e-commerce site comes with several potential pitfalls which can negatively affect the value of your online store and, ultimately, your brand.


The importance of tackling these common pitfalls

The seven most common issues companies face

How to stay on track in your project development

How Spyker can help with your e-commerce site

Who should read this guide:

Business Executives


Businesses building a digital presence


Get a preview of the guide below

Become aware of common pitfalls

Technology is incredible for offering many options and few limits. With so much choice, it’s sometimes difficult to know which options to take, or even if your final option is really the best one for you. Knowing some of the most common pitfalls in creating an e-commerce platform can actively help you avoid issues in your own project.

“Overall the web is pretty sloppy, but an online store can’t afford to be”

Paul Graham, Co-Founder of Y Combinator

Some of the following pitfalls may be common, but they’re not always commonly discussed. Furthermore, some pitfalls are not always noticeable until they show themselves through visible negative effects. View this guide as a way of prepping yourself to not run into the same difficulties other companies have already experienced.



Experts in Digital Commerce
Spryker’s content creators are passionate about digital commerce and technological trends. They strive to make complex topics simple to understand via a range of multimedia formats. Prior to joining Spryker, all of our authors have a professional history of creating engaging content, usually within the tech sphere.

Download the guide to learn more today.