– $1.5B revenue, 35 retail brands, 1300+ stores & e-commerce
– LTV up from 1.6 ($196) to 5.1 ($952)
– Time to Value: 2 sites live in 4 weeks (Human Woman and Margaret Howell brands)
– Increased productivity: 2.5x more efficient for content creation
– Speed to market: 1.5x faster to update content on site
“We were able to launch our Human Woman and Margaret Howell brands in half the time expected, surprising everyone. For a multi-brand apparel company, time-to-market is critical. FirstSpirit has exceeded our expectations in every way.” Matahiro Kashiwagi, Chief Digital Officer at TSI.