Industry - Grocery Retail
How can Grocery Retailers Excel in Digital Transformation?
Groceries seem to be the last thing that people still largely buy offline today. Although the shift is happening more slowly than in other retail segments, digital transformation is inevitably progressing for grocery retail as well. Market shares in e-food will be redistributed in the future as the market changes rapidly, opening up new opportunities for grocery retailers to start selling their products online, and potentially directly to the end customer.