We want to become the Amazon for the component trading industry. Customers have been suffering from a lack of transparency for too long. It’s time to remove borders and sell and purchase components through an e-commerce marketplace.
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Headless Commerce With Spryker
What is Headless Commerce and why is it the best thing for your business? Read the guide
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What is Headless Commerce all about?
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What are the benefits of Headless Commerce?
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How to implement Headless Commerce and utilize APIs
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The Whys and Hows of Headless Commerce
Connect to your customers wherever they are, on whatever device they are using, all while delivering a unified experience that’s unique to every customer. Learn more on how and why you should go headless today.
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Transform your business with Headless Commerce
- Omnichannel experiences
- Expand your presence
- Speed and flexibility
- Increase personalisation
- Fast track innovation
Omnichannel experiences
Multiple touchpoints allow for a more seamless customer journey, and help you to reach customers on various channels without major architectural changes.
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Expand your digital presence
Be present on any digital device, anywhere in the world at any moment.
![A person stands in an electronics store surrounded by smartphones, tablets, and accessories, viewing a smartphone display offering free shipping through a headless commerce platform.](https://spryker.com/app/uploads/2021/09/Accordion-Images_Differentiate-Offerings_3.0-1.png)
Speed and flexibility
Customize your storefront flexibly and develop as many front-end interfaces as you need without fearing unintended changes to back-end systems.
![Illustration of three people interacting with charts and speech bubbles, surrounded by stacks of coins and gears, symbolizing financial discussion and analysis, with a focus on headless commerce strategies.](https://spryker.com/app/uploads/2021/09/Accordion-Images_Decrease-CAC-and-IT-Cost.png)
Increase personalisation
Create custom experiences and refine them as time progresses. Reach your customers on the channels they utilize the most.
![Illustration of a computer and laptop connected to a central server, with cloud storage and gears representing data processing and management in a B2B marketplace.](https://spryker.com/app/uploads/2022/01/State-Machine_2_650x580.png)
Fast track innovation
Adopt new technologies quickly to always meet the latest customer demands.
![Illustration depicting a flowchart diagram connected to individuals working on computers and collaborating, symbolizing workflow or process management within a B2B marketplace.](https://spryker.com/app/uploads/2022/01/State-Machine_3_650x580.png)
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What is Headless Commerce?
Headless Commerce is an approach to e-commerce where the front-end and back-end of a web store are decoupled, meaning they are built and managed separately. This allows businesses to use different technologies and tools for different parts of their e-commerce platform, and can help improve flexibility and scalability.
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What are the benefits of using Headless Commerce?
Headless Commerce can offer several advantages over traditional e-commerce approaches, including greater flexibility, faster page load times, improved performance, and the ability to create more personalized user experiences. Additionally, because the front-end and back-end are separate, it can be easier to make changes to one without impacting the other.
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How does Headless Commerce differ from traditional e-commerce?
In traditional e-commerce, the front-end and back-end are tightly coupled, meaning they are built and managed as one unit. This can limit flexibility and scalability, as businesses may be limited in their choice of technologies and tools. In contrast, Headless Commerce separates the front-end and back-end, allowing for greater customization and flexibility.
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What are some examples of businesses using Headless Commerce?
Many businesses are adopting Headless Commerce as a way to improve their e-commerce platforms. Some examples include: Nike, which uses a Headless Commerce approach to power its SNKRS app; Lululemon, which uses Headless Commerce to create personalized customer experiences; and Nespresso, which uses Headless Commerce to create a seamless shopping experience across multiple channels.
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Are there any downsides to using Headless Commerce?
While Headless Commerce can offer several benefits, it may not be the best choice for every business. Because the front-end and back-end are separate, it can require more technical expertise to manage and maintain, and businesses may need to invest in additional tools and resources to make the most of the approach.
Learn from Spryker Customers
We accelerate businesses just like yours.
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"At peak times, we record, on average, 4,000 to 4,800 orders a day. And there’s always surges and spikes – like just before order cutoff time when all of our customers log in at once. And with 8,000 users, as we have in the shop, that can mean a fair amount of traffic. Our shop system must be able to handle this surge in demand."
Gérard Georges
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With Spryker, we found a perfect partner who was able to deliver the new e-commerce sales platform that we needed while sticking to the challenging timeline of less than three weeks.
Jens Brech
Director of Customer Experience and Network Quality at Toyota Germany
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Thanks to Spryker's flexible and modular architecture, we were able to implement the launch and further development using an agile MVP approach. We couldn't find any other provider that had the solid API-first approach with the combination of mobile app and merchant platform in this form, and we are excited to be able to now fully dedicate ourselves to Durst's growth.
Matthias Steinforth
Founder & Managing Director at Durst
Read their story ➜ -
"Throughout our evaluation, Spryker was the one technology fulfilling over 90% of our high-complex use cases from the get-go. And it’s paid off so far!"
Jochen Hostalka
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We use the Spryker solution as a front-end tool and connect it to our back-end systems via our APIs. The motivation for this cooperation was to amplify our technology, to scale faster and to provide our customers with this diversified range of functions.
Timo Salzsieder
CIO/CSO at METRO AG and CEO at METRONOM
Read their story ➜
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Want to Know More About Headless Commerce?
Visit our Product Portal and find in-depth information regarding all available Spryker products, features and solutions for your business.
Headless Commerce Capabilities
Headless Commerce Feature Glossary
Spryker Technology
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