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Digital Self-Service: Transform the Aftersales Experience

Give your customers the control and convenience they expect with a unified self-service portal. Spryker centralizes fragmented interactions into one intuitive platform—boosting satisfaction, streamlining aftersales workflows, and driving profitable growth.
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Overview

Build Loyalty With Effortless Self-Service

Today’s B2B buyers want fast, seamless, and direct digital experiences. Spryker’s Digital Self-Service solution empowers customers to manage orders, access product information, and resolve issues independently through a single, user-friendly portal.

By centralizing data and support channels, you eliminate friction from the aftersales journey—improving efficiency, increasing customer lifetime value, and giving your team the insights to evolve offerings in real time.
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Benefits

Exceed Expectations With a Seamless Aftersales Experience

Spryker’s self-service portal creates a one-stop hub for buyers and sellers—delivering convenience, personalization, and efficiency while keeping sales teams closely connected to customers.
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Centralized Access to Critical Data

Provide real-time visibility into orders, assets, and support interactions for faster resolution and lower service costs.
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Scalable Personalization

Deliver tailored catalogs and recommendations at scale, driving deeper engagement and higher conversion without added complexity.
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Streamlined Operations

Automate repetitive aftersales tasks to improve speed and free teams to focus on high-value activities.
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Simplified Workflows

Consolidate aftersales into one intuitive portal, reducing system sprawl and long-term cost to serve.
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Gartner Ranks Spryker #1 for Complex Commerce

Spryker was ranked #1 in the Complex Business Models use case in the 2024 Gartner® Critical Capabilities for Digital Commerce report. This category evaluates how well vendors support advanced use cases, including:

  • Powering B2B & B2C on the same platform
  • Complex, assembled, or customized products
  • Mixed portfolios of physical goods, digital products, and services
  • Emerging models like subscriptions and marketplaces
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“ In the digital age, the faster one wins … To ensure a fast solution that delivers outstanding customer experiences, we decided on Spryker. ”
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Marc Dassler
Head of Digital Platforms
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“ Spryker’s modular solution provides the flexibility we need today to meet the global challenges of tomorrow. ”
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Sebastian Schulmeister
Group Lead E-Business Services
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“ We wanted to go beyond the market standard, not just offering a polished e-shop. Our goal was to achieve a one-stop shopping experience for our customers, and Spryker delivered on our promise. ”
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Dr. Mark Wever
Global Chief Digital Officer
Outcomes

Build a Collaborative, Customer-Centric D2C Ecosystem

Spryker’s D2C solution helps manufacturers expand direct sales without alienating resellers. By bringing everyone onto one flexible platform, you can strengthen channel relationships, improve operations, and deliver better customer experiences that drive growth and loyalty.
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Drive Customer Satisfaction & Loyalty

Empower customers with 24/7 access to personalized information, offers, and support—boosting trust and long-term loyalty.
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Improve Sales Team Efficiency

Centralize collaboration and insights so sales teams can spend less time on admin and more time adding value.
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Increase Revenue & Wallet Share

Use unified customer data to personalize catalogs, enable service bookings, and uncover upsell opportunities that grow revenue.
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Maximize Operational Efficiency

Give buyers a one-stop portal to manage orders, track shipments, and access support—streamlining operations for both sides.

See How Spryker Works

Make digital commerce your competitive advantage with a platform that optimally implements your unique business model.
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Trusted by industry leaders worldwide
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Capabilites

The Spryker Solution

Backed by years of experience in complex digital commerce, Spryker gives your teams the tools, processes, and partner integrations needed to deliver customized buying experiences at scale.

Spryker Capabilities

  • Spryker’s self-service capabilities give your customers instant access to the tools and information they need.

  • Invoice Management

  • Quotation & Offer Management

  • Account-specific Products & Pricing

  • Configurable Bundles

  • Approval Processes

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Professional Services

  • Expert, partner-led consulting helps you define the right approach from day one.
  • Customer Journey Analysis
  • Business Model Challenge
  • Process Design Workshop
  • Capability Mapping
  • Operating Model Sparring
  • Operational Readiness Audit
  • Transformation Workshop

Technology Partners

Success Speaks for Itself

See how thriving businesses are using Spryker’s platform and out-of-the-box capabilities to sell direct to customers while avoiding channel conflict. 
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“ Daimler Truck Overseas wanted to bring their dealer transactions from offline to online with a B2B parts marketplace. They chose Spryker to digitize the buying experience while protecting existing dealer-customer relationships. ”
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“ Grimme, a global leader in agricultural machinery, launched a one stop shop with Spryker to offer access to new and used machines, spare parts and services - all in one convenient experience. ”
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“ Siemens Healthineers chose Spryker to deliver a seamless customer experience while driving more sales to its network by integrating distributors into its digital commerce ecosystem, resulting in greater flexibility for customers and more business for distributors. ”
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Frequently Asked Questions

Find answers to commonly asked questions about Spryker’s digital self-service solution.

Spryker offers a uniquely modular, composable architecture built for complex B2B needs. You get full flexibility, fast rollout, and upgrade-safe customization. 
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Expert Insights

Resources for building a revenue-driving, future-ready commerce platform. 
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White Papers & Reports

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Go Live With Digital Self-Service

Get a personalized demo to see how Spryker helps you deliver a fully branded, customer-ready self-service portal.
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