
Buy Online, Pick-Up In-Store
Empower customers with the flexibility to shop online and collect in-store—combining digital convenience with the immediacy of physical fulfillment.
With Spryker’s composable Unified Commerce platform, you can easily launch and scale tailored BOPIS experiences that boost customer loyalty, drive in-store traffic, and strengthen your hybrid retail strategy.
Buy Online, Pick-Up In-Store
Empower customers with the flexibility to shop online and collect in-store—combining digital convenience with the immediacy of physical fulfillment.
With Spryker’s composable Unified Commerce platform, you can easily launch and scale tailored BOPIS experiences that boost customer loyalty, drive in-store traffic, and strengthen your hybrid retail strategy.
Deliver the Flexibility Your Customers Expect
Today’s customers—whether B2C or B2B—expect convenience, speed, and flexibility. Buy Online, Pick Up In Store (BOPIS) blends digital efficiency with physical proximity, letting shoppers order online and pick up or return items at their preferred store.
This model improves satisfaction and loyalty while boosting in-store traffic, streamlining logistics, and reducing costs. With Spryker’s composable Unified Commerce platform, you can launch quickly, scale easily, and deliver frictionless pickup experiences that keep customers coming back.

Bridge Online and In-Person Buying
BOPIS turns the challenges of omnichannel fulfillment—like coordinating inventory, orders, and pickup—into opportunities. By blending digital convenience with in-store experiences, you give customers the control they expect while boosting sales and reducing costs.

Increased Customer Satisfaction

Cut Costs & Improve Efficiency

Drive Revenue

Improve Sustainability
Gartner Ranks Spryker #1 for Complex Commerce
Spryker was ranked #1 in the Complex Business Models use case in the 2024 Gartner® Critical Capabilities for Digital Commerce report. This category evaluates how well vendors support advanced use cases, including:
- Complex, assembled, or customized products
- Mixed portfolios of physical goods, digital products, and services
- Emerging models like subscriptions and marketplaces

“ It quickly became clear to us that Spryker would provide us with the greatest innovative power and flexibility in the future. ”Daniel Richter,Director Multichannel, Globus Hypermarket Holding
“ With Spryker, we found a perfect partner who was able to deliver the new ecommerce sales platform that we needed while sticking to the challenging timeline. ”Jens Brech,Director of Customer Experience and Network Quality, Toyota Germany
“ Spryker was the one technology fulfilling over 90% of our high-complex use cases from the get-go. And it’s paid off so far! ”Jochen Hostalka,SVP IT & Enterprise Services, Siemens Healthineers
Smarter Fulfillment, Unmatched Flexibility
Spryker helps you enable bespoke pickup experiences with seamless integration into your existing retail stack.
Reduced Shipping and Return Costs
Faster Fulfillment Times
Smoother In-Store Experiences
Streamlined Operations Across Teams
See How Spryker Works
Make digital commerce your competitive advantage with a platform that optimally implements your unique business model.
The Spryker Solution
With deep experience in complex digital selling, we help you provide frictionless Buy Online, Pick-Up In Store experiences.
With our solution, you can launch fast, scale easily, and adapt to store and customer needs.
Spryker Capabilities
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Spryker’s modular features lets you tailor key parts of the BOPIS journey to fit your operations.
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Click & Collect
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Fulfillment App
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Multi-store capabilities
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Support for store branches
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Location-Specific Offers
Professional Services
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Expert, partner-led consulting helps you define the right approach from day one.
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Customer Journey Analysis
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Business Model Challenge
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Process Design Workshop
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Capability Mapping
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Operating Model Sparring
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Operational Readiness Audit
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Transformation Workshop
Our Technology Partners
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Spryker works with best-of-breed technology partners to extend what your commerce platform can do.
Success Speaks for Itself
See how thriving businesses are using Spryker’s platform and out-of-the-box capabilities to sell direct to customers while avoiding channel conflict.
“ Daimler Truck Overseas wanted to bring their dealer transactions from offline to online with a B2B parts marketplace. They chose Spryker to digitize the buying experience while protecting existing dealer-customer relationships. ”
“ We were particularly impressed by Spryker’s B2B feature set and the modular system architecture, which together enable flexible development and a strong focus on B2B customers. ”
“ Siemens Healthineers chose Spryker to deliver a seamless customer experience while driving more sales to its network by integrating distributors into its digital commerce ecosystem, resulting in greater flexibility for customers and more business for distributors. ”
Frequently Asked Questions
Find answers to commonly asked questions about Spryker’s D2C solution.
Yes. Spryker gives you the tools to support same-day pick-up based on local inventory levels and store availability. You define the rules that work best for your operations.
Absolutely. Spryker’s API-first approach makes it easy to connect with your POS, ERP, WMS, and other core systems for real-time data syncing.
Customers can return BOPIS orders directly in store. Spryker supports return workflows that connect with your back-end systems to reduce costs and improve service.
Yes. Spryker supports unlimited store locations, languages, currencies, and tax configurations.
You can. With Spryker’s modular design, you control pickup options and workflows by location, so the experience matches each market’s needs, handled from a single back-end.

Still have questions?

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