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Configuring Complex Products & Configurations
Today’s customers expect products tailored to their unique needs — and the ability to configure them seamlessly online.
With Spryker’s flexible digital commerce platform, enterprises can meet this demand by supporting complex product structures and diverse configuration models. Add Visual Commerce to let customers engage dynamically, personalizing their selections in real time.
Unlock new revenue streams and deliver standout customer experiences with customizable commerce at scale.
Configuring Complex Products & Configurations
Today’s customers expect products tailored to their unique needs — and the ability to configure them seamlessly online.
With Spryker’s flexible digital commerce platform, enterprises can meet this demand by supporting complex product structures and diverse configuration models. Add Visual Commerce to let customers engage dynamically, personalizing their selections in real time.
Unlock new revenue streams and deliver standout customer experiences with customizable commerce at scale.
Enhanced Personalization
Offering highly tailored products that meet specific customer needs leads to increased satisfaction and loyalty.
Streamlined Sales Process
Digital solutions simplify the sales journey, reducing time spent on manual processes and extensive negotiations, allowing customers to explore options and configure products independently.
Efficient Customer Engagement
By integrating Visual Commerce tools, you can provide clear, visual representations of custom products, improving communication and alignment between customers and sales teams.
Optimized Inventory Management
Insights from customers’ unique configurations can help enterprises more effectively manage inventory by leverage data insights to predict popular configurations and streamline resource allocation.
“ In the digital age, the faster one wins… To ensure a fast solution that delivers outstanding customer experiences, we decided on Spryker. ”
Marc Dassler,Head of Digital Platforms, Hilti
“ Spryker's modular solution provides the flexibility we need today to meet the global challenges of tomorrow. ”Sebastian Schulmeister,Group Lead e-Business Services, Jungheinrich AG
“ We wanted to go beyond the market standard, not just offering a polished e-shop. Our goal was to achieve a one-stop shopping experience for our customers, and Spryker delivered on our promise. ”Dr. Mark Wever,Global Chief Digital Officer, STAUFF
Trusted by industry leaders worldwide
“ Spryker was the one technology that could fulfill over 90% of our high-complex use cases from the get-go. ”Jochen Hostalka,SVP IT & Enterprise Services at Siemens Healthineers
“ The results speak for themselves — not only have we witnessed a noticeable increase in revenue, but we’ve also seen a surge in customer registrations. ”Patrik Haas,Head of E-Commerce at PFERD
“ Our goal was to achieve a one-stop shopping experience for our customers, and Spryker delivered on our promise. ”Dr. Mark Wever,Global Chief Digital Officer at STAUFF
“ Spryker is darn fast. Complex article data models, shopping basket rules and business logic are mapped in a highly scalable way in Spryker.. ”Dirk Hardeck,Managing Director at HARDECK
Spryker’s architecture is composable, API-first, and built to support structured configuration logic across any product model.
Unlike platforms that rely on rigid templates or hardcoded workflows, Spryker allows you to define product behavior, pricing structures, and approval processes in a way that aligns with your business model.
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